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Friday, July 8, 2016

For A Good Modeling Agency Houston Should Be Prioritized

By Barbara Reynolds


Models are represented in the fashion industry so that they can work by companies called modeling agencies. Therefore, models never get to understand the dynamics that go on behind the scenes for them to appear on the flashy stages they do. The companies make profit while models get a career out of the partnership. For the best modeling agency Houston should be the best city to tour.

The agencies find work for models by representing them to ad agencies, photographers, and designers. Besides that, they also book and bill for jobs and pay the models who participate in the jobs for the time they spend. This is important because the models can have time to focus on modeling instead of having to worry about the business side of the industry.

Talents of a model is managed by a manager within the company. The help offered by the manager helps models to launch, establish, and develop their careers. Tokyo, London, New York, Paris, and Shanghai are some of the major booking markets. The Czech Republic, Russia, Hungary, Poland, and the Netherlands are some of the major sources of models according to statistics. To establish and maintain a name requires huge financial investment into the models by the company.

The companies ensure that their top talents are signed to exclusive contracts in major markets. Contracts vary in length depending on the status and experience of the model. Since the company finds work for the model and negotiates top prices, they earn a commission on every job in which the model wins. The commission usually ranges from 10-20 percent of the total amount earned by the model.

In addition to the 10-20 percent commission, companies also bill clients independently for another 10-20 percent for each model they book. That places the total sum earned by the company at 10 to 40 percent on each booking. Out of this percentage, the model is only required to pay less than twenty percent. The mode of billing differs from one country to another. Usually billing is determined by tax and other laws. Maximum duration for most contracts is five years. Signing with multiple agencies is allowed in certain situations, but the agencies must be a given distance apart.

The industry of fashion stands among the most competitive industries worldwide. That pushes high fashion agencies to make contracts with models of various groups. For models to be signed, certain height requirements are considered strictly. For example, men have to attain a height category of 5 feet 6 inches and 6 feet 2 inches. Conversely, women fall within a height bracket of 5 feet 9 inches and 6 feet 0 inches.

The industry is competitive and is in dire need of new faces frequently. How much demand a company garners is what determine the number of models it can keep at any given time. Companies do a lot to remain visible to top models by conducting extensive advertising campaign.

The screening process happens differently in various companies. Usually, there are four kinds of screening processes used on candidates. These four methods are casting call, open call, go-see, and dry call. Some companies combine several methods together.




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